Mar 13/14
By Joseph Gunnon

Traina Design Wins Big at American Advertising Awards

One of the many thrills of working in a creative agency is the exhilaration of producing work that yields results. Be it ROI, KPI, page views, click-throughs, increased awareness or a spike in sales, the work we create is intended to DO something—to move people, to influence perceptions...to do GOOD. That is the hope and intent. And if the work win awards, that's icing on the cake.

This was the first year we entered in the American Advertising Awards (formerly known as the Addys), organized by the good folks at the San Diego Ad Club. And we are thrilled to have been awarded five Silvers and three Bronze awards during the recent gala.

Thank you to our wonderful clients, our talented team and the San Diego creative community! It was great to see the strong work being produced at other shops in town, and we're honored and proud to be part of this thriving community.

Addys

Five silver and three bronze awards won! Here are the complete results:

SILVER ADDY AWARDS

Category: Campaign Collateral Material—Special Events
Project: Ion World Event Graphics
Read more about this project here

Category: Advertising for the Arts & Sciences — Direct Marketing, Specialty Items
Project: Ion Torrent "Breakthrough Buddy" Dunny Figure Giveaway
Read more about this project here

Category: Industry Self-Promotion—Collateral
Project: "Borderline" Playing Cards
Read more about this project here

Category: Integrated Campaigns—B-to-B, Regional/National
Project: Sequenta Brand Launch
Read more about this project here

Category: Integrated Campaigns—B-to-B, Regional/National
Project: California Transit Association Rebrand
Read more about this project here

BRONZE ADDY AWARDS

Category: Collateral Material - Magazine Design
Project: UC San Diego Health Sciences Discoveries Magazine
Read more about this project here

Category: Digital Advertising—Annual Report
Project: Microsoft IT Digital Annual Report
Read more about this project here

Category: Collateral Material—Annual Report
Project: Microsoft IT Annual Report
Read more about this project here

See all winners here


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