Musings of the compulsively creative

Insights, inspiration, rants and ramblings.

Oct 30/17

Traina’s top ten retro wrappers

We at Traina are passionate about design and our holidays. To get in the spirit of Halloween this year, we thought it would be fun to look back on some of our favorite retro candy packaging ...

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Oct 17/17

Ketl Tea featured in CommArts Design Annual

We’re proud to announce we’ve received a CommArts self promotion award of excellence and are featured in their latest design annual. ... ...

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Oct 06/17

San Diego Gulls: Reimagined

We here at Traina are passionate about our beautiful city and our local sports teams. As an expression of that passion, we took it upon ourselves to reimagine the brand identity for one of our favorite ...

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Sep 26/17

Out of this world creative

At some point, most of us have dreamt of becoming an astronaut or going to space camp. And that dream was the inspiration for a recent concept that we developed with the Cloud and Enterprise team ...

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Aug 10/17

Dear Kerri

Dear Kerri: The print quality of our company brochure is embarrassing. I’m not sure if it’s the printer, our files, the paper, or other details I’ve overlooked. What tips can you share about managing the printing ...

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Jul 06/17

Work culture matters

At Traina, exceptional design comes first. And this wouldn’t be possible without our amazingly talented team consistently delivering quality creative and service. But it’s also important to recognize how important culture is. We know that happy ...

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Jun 30/17

The camera you need is already in your pocket.

Every day is filled with countless opportunities to capture awe-inspiring images. It doesn’t matter where you are. You don’t need a model on the other end of your lens or to travel to the ends of ...

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Jun 08/17

Astropad Studio

As a graphic designer who loves to draw, I’ve always wanted the ability to run Adobe Photoshop right on my digital tablet. I’ve always found the idea of sketching into a Photoshop document very fascinating and ...

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May 10/17

Dear Kerri

Dear Kerri: My CEO is a visionary leader, but also a heavily opinionated one. What’s the most effective way to present work to upper management, and at what point should I get them involved?

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May 04/17

Grindstone or die

In the mid 1970’s Southern California was hit with a serious drought that led to hot days, brown grass, dried up water hoses and drained pools. The streets were no longer flooded with kids running through ...

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