In 2014 Traina partnered with a local non-profit, Outdoor Outreach. Outdoor Outreach has an incredible impact on local youth—connecting them to the transformative powers of the outdoors through after-school enrichment programs with a small, hard-working staff and limited funds—which is where we came in. Traina provided Outdoor Outreach with a new brand identity, website and marketing materials (all pro bono) to elevate their organization and communicate the benefits of the work they do to the community, the youth and donors.